5 Ways Brands Can Improve Their NFT Knowledge
N, F, T. Three letters that made the headlines. You cannot understand the future of the Internet as we enter the Web 3.0 era without understanding digital currencies and the means of exchanging value. Enter NFTs, or as Georgia State University’s Elizabeth Strickler puts it in her TEDx talk: The Three Letters That Are Changing Digital Experiences Now.
NFT stands for “non-fungible token”. It is essentially a single, non-interchangeable unit of data stored on a digital ledger such as a blockchain. You may have heard of forms of cryptocurrency like Bitcoin before. They are fungible tokens since one Bitcoin can be exchanged for another just like a dollar can be exchanged for another dollar. NFTs, on the other hand, are not interchangeable, as each of them represents or relates to a piece of digital media, whether that is art, text, videos, or even pieces of code.
NFTs are typically published in drops, where a limited number of digital media are made available on an NFT marketplace for purchase. If the artist or creator has done a good job promoting their drop, the available items will be sold within minutes, then resold in the aftermarket for even more than their original value.
Many brands have already made their first foray into the world of NFT. Some of these brands are Gucci, Dolce & Gabbana, Stella Artois, The Economist, P&G and many more. Beauty brands like Clinique, for example, launched their first NFTs with a focus on community and utility.
Athletes and stars are also entering space at record rates, from Martha Stewart to Snoop Dog, Lionel Messi and Lindsay Lohan, and Tom Brady.
Vogue Business has captured it well. In a recent article, they mentioned that NFTs are moving from collectibles to loyalty rewards and physical product benefits as brands find more targeted uses for non-fungible tokens.
As NFTs evolve, a brand’s understanding of the role NFTs play in the metaverse should evolve. Here are 5 upcoming events no brand can afford to miss as teams and leaders begin to educate themselves on what to expect.
November 1-4, 2021 in New York
The world’s largest NFT conference that no one can afford to miss is taking place in Times Square in New York City. Attendees will hear from artists, illustrators and founders of the NFT platform like Alex Atallah from OpenSea and Alexei Falin from Rarible. Not-to-be-missed events include Into the Future: Art, Tech and NFT, a joint fireside conference at MakersPlace and Pantera. The NFTY Launch Party at the AC Hotel will celebrate the launch of the NFTY DeFi Reputation Protocol. And NFT galleries like the Vintage NFT Rare Pepe Gallery and the Crypto Art Fair in Times Square. Last minute tickets are available until October 31, 2021. It even has dozens of concurrent events happening at the same time and is quickly becoming the event where most of the NFT community will come together.
Academy of the Kingdom of the Republic
Registration now open – Classes start on February 1, 2022
Republic Realm Academy is a virtual educational institution with an immersive campus-like community designed to promote executive and continuing education on the Metaverse, Web 3.01, and NFTs. Classes are taught by multidisciplinary educators from some of the world’s most prestigious universities, alongside top professionals in the Web 3.0 technology industry. Upon completing the courses, students will earn a Metaverse Technology Certificate and become a permanent member of the Republic Realm Academy Alumni Network. The Academy makes highly technical concepts easy to understand. Students receive a Limited Edition Republic Realm Academy NFT Tuition Badge which is their key to admission to all Republic Realm events and exclusive content and access to the Alumni Network and Career Lists. The Academy is aimed at business executives looking to deepen their understanding of Metaverse and NFT, investors interested in a deeper understanding of the economics and mechanics of Metaverse and NFT, career changers at seeking new skills and industry expertise in Web 3.0; and university or graduate students looking to supplement a more traditional education. Registration is open now, but places are limited.
Miami crypto experiment
November 10-12, 2021 in Miami
The Miami Crypto Experience is a must see for anyone looking to participate in interactive crypto workshops. Learn the basics of crypto, trading, and NFTs at DeFi and Bitcoin. Advanced workshops on the automation of DeFi and DeFi deep dives make this event metaverse enthusiasts of all levels.
The Miami Crypto Experience also hosts speakers in person and in the Metaverse. Tim Draper, also known as ‘The Riskmaster’, will deliver a keynote address at the crypto and blockchain education and networking event. Tim Draper was an early investor in PORTL and a Bitcoin enthusiast. Draper does more than give the speech. It launches StoryFile, an interactive, conversational AI-powered video that allows people to interact with others displayed in 3D holographic form. Metaverse and in-person tickets are available online.
November 30, 2021 in Miami
Taking place in Miami just before the start of Art Basel, NFT BZL bills itself as a full-day symposium during Miami Art Week, showcasing the men and women who are driving progress around the world. non-fungible tokens (NFT). The event aims to give attendees the education, inspiration and network to be part of the catalyst moment that is approaching. NFT BZL will take place on November 30 at the FTX Arena.
November 30 – December 1, 2021 in Miami
D Central is a convention on the future of finance and NFTs, that is to say decentralized! At D Central, attendees will converge to celebrate art, fashion and design as well as the future of finance. This is the place to go to see the NFT creative community and the world of decentralized finance converge. Tickets are available online.
No better time to level up
If you are wondering if DFT is something you should learn, then wait no longer. These events, supported by industry experts and speakers from around the world, show that DTV is a legitimate business practice ready to go. NFTs have a variety of use cases that will only increase over time. Attend these events, in person or in the metaverse, to learn how to apply them to your business today.