A major Portuguese regional transport operator chooses the Pick platform to supply its mobility solutions
Fertagus allows users to plan, book and pay for public transport services throughout the Lisbon metropolitan area
Fertagus and Pick
Fertagus and Pick
PORTO, Portugal, October 26, 2021 (GLOBE NEWSWIRE) – Ubirider, creator of Pick, a digital platform for cities, passengers and transport providers that helps move people, information and payments seamlessly , today announced that Fertagus, a commuter train operator connecting Lisbon, the capital of Portugal, to the Setúbal peninsula, has integrated the Pick platform into its mobility solution. With Pick Hub, Fertagus cyclists can use the mobile app to plan and book public transport trips in the Lisbon metropolitan area, as well as plan trips nationwide and around the world.
“Public transport operators need to improve their service and the user experience to increase ridership, but also to conform to the inevitable paradigm of using smartphones and digital tools to shop and travel. Pick enables transport operators to efficiently manage their operations and their users’ points of contact with powerful digital tools and real-time information, ”said Paulo Ferreira dos Santos, CEO and founder of Ubirider. “At the same time, we help each operator to integrate their service into larger public transport networks, building information and payment interoperability which is the key to a smooth and pleasant experience for the passenger. Nowadays, efficient travel only exists if there is a layer to improve transportation service. Delivering value to suppliers and passengers is where Pick sets itself apart from all other solutions on the market.
Fertagus expands bikers’ ability to travel the world
The first private railway company to operate in Portugal and serving 85,000 passengers per day, Fertagus has adopted Pick Hub as a mobile application to improve the passenger experience and also allow passengers to plan, book and pay for public transport.
“Providing our customers with an exceptional experience and making their lives easier is our number one goal at Fertagus,” said Clara Esquível, Managing Director of Fertagus. “We know that 44% of our customers say they are less stressed about their trips using our service and now, using Pick Hub, that number will only increase. Allowing our customers to reload travel cards, plan and book trips that include other methods of transportation, including Fertagus, only makes travel smoother and easier, which is our main goal. We are excited about our partnership with Ubirider and look forward to continuing to improve the travel experiences of our passengers.
A flexible and comprehensive platform
Ubirider built Pick as an independent platform to connect and help travelers and transport operators deliver smoother travel experiences. The Pick Hub mobile app, available through the Apple Store, Google Play, and App Gallery, allows users to plan door-to-door trips, pay and travel to any destination, anywhere, using the best combination of transport. Thanks to Pick, the MobiCascais app and Fertagus are integrated with the monthly transport pass systems for the Lisbon metropolitan area, which includes 18 municipalities. This makes Pick Hub the only mobile app in the region that allows users to purchase and top up physical passes directly through the app and using the NFC of their smartphones (Apple, Android, Huawei), eliminating the need to stand in line.
Fertagus will integrate the Pick Insight web interface, which collects anonymized information from travelers’ smartphones, allowing transport operators to benefit from a new independent and transparent channel to manage ridership and the collection of fares in real time, without additional infrastructure.
To learn more and download the Pick Hub app, visit https://www.pick.ubirider.com/ or https://www.fertagus.pt/.
Ubirider has built Pick, a mobile and web platform that combines traditional and modern means of transport, aligned with the interests and needs of occasional travelers, commuters and mobility operators. Pick Hub is a mobile app that determines the best option for each trip, whether it’s public transport, a rental car, or a self-service bike. From office trips to weekend getaways, it handles daily commutes in the smartest way possible. For more information, visit www.ubirider.com.
Angela Costa Simoes
Image 1: Fertagus and Pick
Fertagus runners can now plan and book trips on the Fertagus routes as well as throughout the country of Portugal.
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